Newsies Broadway Musical Advertising Poster

June 12th, 2012
by monteisom

Newsies was a movie in the early nineties with Christian Bale that has a cult following.  On March 15th the Newsies the musical opened on Broadway in NYC and Serrino Coyne tapped me to shoot the advertising for Disney. My first musical and I had an absolute ball.  Let me tell you the dancers from the production took great direction and could leap higher than many of the NBA stars I’ve worked with. They garnered Choreographer, Christopher Gattelli a Tony award for best Choreography.  The Wall Street Journal wrote an article titled Culture City: The Jump That Saved a Season – WSJ.com about Gattelli, the remarkable choreography and the marketing photo.

Broadway Musical Newsies cast

Broadway Musical Newsies cast for Disney by Monte Isom

The images were utilized in TV commercials, print advertising and the front of house of the Nederlander theater on 40th st.

Newsies Billboad in Times Square

Broadway Musical Newsies Billboard in Times Square for Disney by Monte Isom

Newsies Billboard in Times Square

Broadway Musical Newsies Billboard in Times Square for Disney by Monte Isom


Photo of Broadway Musical Newsies Poster for Disney

Broadway Musical Newsies Poster for Disney ©Disney

Nederlander Theater featuring Broadway musical Newsies photo by Monte Isom

Nederlander Theater featuring Broadway musical Newsies photo by Monte Isom

 

Baracade covers outside Nederlander Theater photo by Monte Isom

Baracade covers outside Nederlander Theater photo by Monte Isom

Newsies ad on phone booth in New York.

Newsies ad on phone booth spotted on 17th st in NYC

Check out the behind the scenes video.

 

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Posted in entertainment advertising, work spotted in the wild | Comments (1)

One Response to “Newsies Broadway Musical Advertising Poster”

  1. Behind The Scenes At Monte Isom’s Newsies Musical Shoot | Fstoppers Says:

    [...] Monte Isom is one of my all time favorite photographers. He’s been featured on Fstoppers a bunch and is a regular at our New York City meetups. Not only is Monte hilarious but he’s also a pretty dang talented commercial photographer. In this short BTS video, Monte shows how he shot the promotional material for the Broadway Musical Newsies in NYC. If you are a fan of Spiderman, you’ve probably seen his work lately too! [...]

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